You must realize that bhajan, namasmaran and puja
(chanting the Name and worshipping God) are not for pleasing or making God happy, but for
our own spiritual progress. Frequently, people flatter the rich
and the powerful - especially when they are in their employment or are
beholden to them for some precious help - in order to induce them to
shower gifts on them. But God does
not shower Grace on people because they sing His praises. Nor
does He come down upon them because they do not worship Him.
Recitation of the Divine attributes only enable us to dwell on
elevating ideals and approximate ourselves more and more to the
Divinity that is our true nature.
-Divine Discourse,
March 7, 1978.