Take an ordinary postal envelope. Upon it, in golden ink, write the address of a person in artistic calligraphy. Insert a beautiful worded letter full of amazing sentiments, and drop it into a postbox. What happens to it? It will not move even a yard away! Now take a simple post card, scribble unimpressive things with no special care, affix a stamp, an address and drop it into the box. What happens? The artistically ornamental envelope is inert, while the inartistic cheap document travels a thousand miles towards the person indicated. Therefore, whatever may be the uniqueness or importance, the furore or attractiveness, the service that you do can yield no fruit if it is done without a pure chiththa (thought or intention).

-Divine Discourse,  Mar 6, 1977.

Love without duty is divine. - Baba