Thirst for Krishna, to see Him, to hear Him, to listen to His Flute, for installing Him in the heart and mind, and for grasping His reality through the intellect - this thirst is most conducive to peace and joy. Devotion to Krishna is the chain by which the monkey mind can be fastened and subdued. The word Krish means to attract (as in aakarshana). Lord Krishna attracts your mind towards Him and turns them away from sensory desires that torment you. He satisfies the deepest thirst of all beings, for peace, joy and wisdom. Hence thirst for Krishna is a sign of health in the spiritual field. Repetition of the name Krishna is useless, unless the contemplation of the Glory of Krishna starts purifying your character. The Grace of the Lord is very powerful and is endowed on the deserving alone. Hence begin today to sublimate your character saturated with piety and devotion. Then you will secure the Grace of the Lord.

- Sathya Sai Speaks, Vol 6, Ch 24.